March 2016 - Vibrant Sign Studio

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One-Stop Guide to Monument Signs in Miami

Installing monument signs in Miami gives you the opportunity to start a conversation with consumers while they are still in their vehicles. Alerting drivers to the location of your business has the added advantage of creating the setting for an impulse buy, which greatly enhances your company’s bottom line. That said, the sheer volume of available signage options can be confusing. So, what are your options and who uses them?

Catering to Tourists? Post and Panel Setups with Sandblasted Signs Work Well

The post and panel presentation is one of the most versatile products on the market. It acts as a wayfinding tool, pulls double duty as a directory and can become a tall or short monument sign to suit any landscape. When your business caters primarily to tourists, it is a good idea to complement this technology with a sandblasted panel display. It gives the monument a whimsical feel, communicates a laid-back vibe and can present with a rainbow of fun colors that underscore the vacation aspect of your target audience.

Retailers and Service Providers do Well with Brick and Mortar as well as Foam Monuments

The brick and mortar setup is the oldest method of constructing monuments. It brings a form of durability to your property that is safe to measure in decades. Foam is another durable material that you may now use in the form of a monument. These products frequently come in prefabricated sizes and shapes. You choose the look that fits your property. The facing of both monuments could be made up of channel or dimensional letters, box cabinets, or routed panels. Attorneys, physicians, shops and schools like the versatility of this signage solution.

Metal and Acrylic Pylons Suit the Branding of the Manufacturing, Tech, and Transportation Sectors

The use of metal, with our without adding acrylic, creates an appearance of innovation. This display choice highlights sleek edges, stylish curves and glossy materials. It is not unusual to see two or more businesses using the same pylon for their displays. Combine routed lettering with dimensional letters for visual interest. You commonly see this signage type at the entrance to business parks, large malls, manufacturing plants and airports. That said, there is no reason a scaled down version could not advertise your software development storefront office. Our technicians gladly adapt the sizing of this product to meet your needs and setting.

Commissioning Monument Signs in Miami

When you contact our graphic artists to discuss your signage ideas, we welcome the opportunity to visit your location for a site survey. This process allows us to take measurements, get a good feel for your neighborhood’s character, and understand your branding message. As a result, we can make suggestions about the ideal lettering display, letter height and overall monument size.

At that time, we also discuss local zoning restrictions as they pertain to the installation of this product. Next, we answer your questions and may offer input on the choice of LED reader boards and similar products that serve to enhance the functionality of monuments. Contact us today to get started on your project.

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LED vs Neon Signs in Miami: Which Is Best?

Unless you are a diehard Film Noire fan, the controversy over LED vs neon signs in Miami does not affect you. Of course, if you are new to ordering signage for your business, you may be confused about the best light source for your markers. To make the process just a bit easier for you, our graphic artists and design technicians have put together this FAQ discussing the LED and neon question.

Q: Is it true that neon tubes contain mercury?

A: Yes, it is. Except red neon tubes, all others contain varying amounts of mercury. Since there is no uniform code for their manufacture, officials at NEWMOA warn that it is possible for each tube to contain between 250mg and about 600mg of mercury. Light-emitting diodes (LEDs) are a mercury-free alternative.

Q: Are LEDs really the best choice for modern illumination needs?

A: Yes, they are. At this time, municipalities use them in traffic and streetlights. In business, they illuminate stadiums and billboards. Within the signage industry, LEDs provide lighting for backlit lobby signs, box cabinets and channel letters.

Q: Which light source is less maintenance intense?

A: Neon tubes require the services of a professional to refill their gases. Since this is a specialized task, you need to find a technician who has the expertise and equipment necessary to perform it. LEDs have no such maintenance issues. When they reach the ends of their useful lives, our technicians come out and simply replace them.

Q: Which light is brighter?

A: LEDs are brighter than neon tubes. This characteristic has endeared the technology to retailers who rely on illuminated signage even during the day to catch the attention of passersby.

Q: Which lasts longer, LEDs or neon tubes?

A: Assuming that the neon tubes display excellent workmanship, you should be able to get about 30,000 hours of illumination out of them. This equates to about three and a half years. LEDs come in at about 50,000 hours of lighting, which translates into almost six years. Newest models may even reach 100,000 hours, which puts their longevity at about 11.41 years.

Q: Which illumination solution is more versatile?

A: Indoor LED signs feature depths of one or two inches. Compare this to neon tubes that frequently measure three or more inches in depth. When you are ordering a backlit lobby sign or an indoor light box cabinet for a marketing message, a neon display simply will not do. By the way, did you know that you can create color changes and the illusion of movement with LEDs? Since each diode is a separate entity, you can program its on and off cycle individually. Gas-filled neon tubes simply cannot achieve this level of flexibility.

We hope that we have put to rest the controversy that pits LED vs neon signs. In Miami, members of the local business community entrust their signage lighting needs to our professionals. Contact us today for additional information on LEDs, how to use them to their fullest potential, and how to get started on your project.

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Best Place to Get Contractor Vehicle Graphics in Miami

The average driver spends 15 hours each week in a car. Since about 96 percent of the population travels in a vehicle each week – either as a driver or passenger – it makes sense that mobile marketing is a highly effective means of communicating with potential customers. Have you already commissioned your contractor vehicle graphics in Miami?

Contractor Vehicle Graphics Help You Get Noticed!

If you are still wondering about finding the best place to get a graphics package done, we can help. We could just invite you to come on by and check out the Vibrant Sign Studio. Because this is a bit self-serving, our graphic artists have put together a list of six identifiers that pinpoint the right shop.

1. Versatility. Professionals at the best sign shop present you with flexible designs. Would you like a full wrap that presents your plumbing business with a psychedelic mix of tubes and hoses? Are you interested in a no-nonsense partial wrap that incorporates your vehicle’s base color in the design of your roofing company’s graphics? Perhaps you need some truck lettering with just the right spot graphics. In short, these graphic artists can create all types of products, not just one.

2. Options. When discussing your vehicle graphics, options sometimes get lost in the shuffle. They include the additions of QR (quick response) code graphics, social media icons, perforated vinyl window covers or glow-in-the-dark graphics that make you stand out in the twilight hours. Sometimes, it is this collection of options that can turn your graphics into the most memorable display.

3. Budget friendly approach. Whether you need to outfit a fleet of trucks or only one van, the professionals should be able to work within your budgetary constraints. There are plenty of ways that design tweaks and tricks can result in money-saving options, which should make a lettering, graphics or wrap package affordable for large and small companies alike.

4. Superior materials. Working with the right materials prevents early peeling of the lettering and premature fading of the colors. This selection is not the place to skimp. We only choose top-quality vinyl. In addition, we then select the material based on the nature of your graphics job.

5. Experienced installers. Matching perfect seams and eliminating air bubbles is as much art as it is science. Installers have to practice their craft to get it right. Take your vehicle to a shop where the installers have experience and do not let the trainees handle the jobs until they are ready to perform as well as the old-timers. After all, you do not want to have a newcomer to the trade cutting his (or her) teeth on your wrap.

6. No fear of rivets. Installing any graphics product on a surface that features rivets makes the blood of many installers run cold. It is true that this is a process, which requires expertise, training, and patience. We do not fear rivets and succeed in producing a look that makes any graphics package look as though it was painted on.

Contact us today to learn more about getting the best contractor vehicle graphics in Miami. We are ready to get started on your project.

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Best Uses for Vinyl Decals in Miami

Branding and advertising your company has never been easier than with vinyl decals. In Miami, FL, you have the added advantage of appealing to a multi-national demographic that includes residents, business as well as leisure travelers. Getting the word out about your company, service, or product and have the message go global is a distinct possibility. What are your options?

Window and Static Cling Decals Advertise Your Branding Message and Specials

Target passersby with visual representations of your company’s name and logo. By including these presentations in your business’ overall window display, you succeed in catching the eye of those walking past your venue. This practice creates name recognition and brand awareness. When you offer weekly or daily specials, rely on static cling decals to alert consumers of their savings opportunities. Affix those in a prominent position, preferably at eye height of the average shopper, for maximum effect.

Take Marketing Messages on the Road with Die Cut and Vehicle Decals

Dress up your company car or truck with vehicle decals that display your business name and logo. Doing so identifies your organization as the type of enterprise that understands the power of marketing and how to harness it. Those waiting in traffic behind you take in your messages, which results in the generation of brand awareness and name recognition.

Why stop there? When you have us design attractive die-cut decals that your customers would not mind attaching to their cars, you can have others take your marketing message on the road, too. Give away these decals, offer them as inserts in your billing statements or make them prizes in social media contests.

Wall and Iron-On Decals Brand Your Venue (and make great prizes for social media contests)

Wall decals can be purely advertising-driven, which results in “buy me” messages that you display at regular intervals at targeted locations. They can be smart alternatives to point of purchase signage. Also, they can add decorative touches to your place that underscore the overall atmosphere you seek to create.

Iron-on decals allow you to transform bland t-shirts, towels and table clothes into brand-displaying consumer goods. Create these types of shirts for your employees and use treated table clothes for display tables on the sales floor. When you treat towels and polo shirts, you might use these items for giveaways, which sends your brand information across the globe.

Commissioning Vinyl Decals in Miami, FL

Contact our graphic artists to discuss your marketing campaign and the projected use of the decals. As we have noted, the potential for a worldwide appeal of your displays calls for carefully selected images and lettering combinations. Also, the type of decal you choose determines who is most likely to use it. For example, when your target demographic consists of drivers who primarily own luxury automobiles, it is unlikely that they will use bumper stickers. That said, they might not be adverse to accepting and using golf towels that show off your iron-on decals. Contact us today to learn more about the options that are open to you and to get started on your campaign.

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A Guide to Retractable Banner Stands for Miami

It is fair to say that the retractable banner stand is the duct tape of the trade show circuit. Of course, this product has plenty of other purposes besides the exhibit arena. In simplest terms, this sign stands on the ground without the need for anchoring, displays a customized banner, and features as much or as little information as you would like. Clever marketers have used several such displays at a trade show just to highlight one word of an ad against a graphics backdrop. The interest this look generates is fantastic.

Get Style Points for Versatility

Ordering retractable banner stands for Miami venues does not provide you with a one-size-fits-all look. Instead, it opens the door for design customization.

Graphic heights. Choose banners that vary in size from 29.5 inches to about 122 inches.
Optional accessories. It is indeed possible to accessorize a banner stand. Examples include literature pockets, mounted shelves, and lights.
Multiple graphic cassettes. Exchange one display with another simply by switching cassettes.
Poles. The typical setup calls for a telescoping pole. Some designs call for three-piece bungee poles instead.

Putting Together a Look that Works

For the trade show display that wows with your message, combine three banner stands in a slightly angled display. Doing so spans about 97 inches of space, which is comparable to a custom-made booth backdrop. Place several banner stands around the exhibit hall to drive traffic to your booth. Even within a booth’s design, you can still incorporate them to create nooks and reading corners. Set up conversation spaces with banners that explain contract details or product features. (It is not unusual to see banner stands used like this at corporate events; there, the displays would be the logo and name of the hosting company.)

Another use of this technology is advertising. Restaurants like to use banner stands in foyers to display high-resolution images of their latest dishes, seasonal meals, and specials that run at regular intervals. Hospitality industry insiders recognize the power of banner stand ads for up-selling meal additions during breakfast, lunch and dinner rushes. By highlighting a product’s qualities and then tying it to a particular meal, more guests are likely to order the item.

Marketing goods and services in the retail industries as well as in the financial sector is easy when you present a product or service’s high points against a backdrop of its image. In many ways, the colors and illustrations used on the banner portion can help set the stage for the business transactions that you intend to conduct. When you visit your bank’s lobby the next time you are in need of check registers, look around. There are undoubtedly several banner stands on display. In this last setting, the products also help to educate clients about features, which is something you also see in physicians’ offices.

Ordering Retractable Banner Stands in Miami

Contact our graphic artists today to learn more about the versatility of the product and its customization options. We ensure that the stands help you to make a splash, no matter how you use them.

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Lobby Signs in Miami: What Are Your Choices?

Famous for the Cuban influences on music and cuisine, Miami is a destination for tourists and entrepreneurs alike. Major employers include Kraft Foods, Sony, and Celebrity Cruises. Due to its strong international appeal and business community, companies setting up their offices here must grab a hold of the global flair. Case in point is the commission of lobby signs in Miami.

Acrylic Opens a World of Artistic Options

Appealing to an international clientele is easy when you use versatile acrylic. Flat-cut, it presents with crisp edges and can take on a glossy or matte appearance. We can paint the material in any number of colors. Customizing the height, width and depth can be done without a problem. Standard depths can go up all the way to one-half inch. When mounted with standoffs, acrylic lettering, boards or logo style elements appear to hover just above the wall surface. One of the latest trends is the use of LED illumination with this material. Going this route identifies you as a thought leader in your niche.

Foam Letters Enable Your Vision of Dramatic Displays

Sign foam is a durable material that is suitable for cutting into dimensional letters. Paint it or add laminate facings made from acrylic or metal. When you like to create a three-dimensional lobby sign that is as eye-catching as it is dramatic, this is the material you cannot do without. Depths may reach three inches, which can look fantastic with just the right illumination to heighten the shadow play of the design. Foam is also a great option when working with acrylic board backdrops to create multiple 3D effects in one sign design.

Metal Letters Combine Pizzazz with Old-fashioned Values

Financial institutions and attorneys like to use metal when commissioning their lobby signage. They do so because metal hints at longevity and durability. Consumers subconsciously transfer the properties of the material to the impression of the business. Opt for aluminum, gold or brass looks. Finishes may present a brushed, polished or satin appearance. When the idea of installing solid metal lettering to your wall does not sound appealing, consider the use of foam letters with a metal laminate front.

Joining the Avant-garde is Easy with Vinyl Wall Graphics and Murals

Another hot new arrival on the lobby signage display scene is the use of vinyl murals and graphics instead of traditional letters or logo boards. When you visit up and coming enterprises, you occasionally find wrapped walls that show off subliminal designs and incorporate a logo as well as a name display right in the wrap itself. Other options include the combination of a focal wall mural with an incorporated lobby sign or a graphics package that stands alone to present the information.

If we have inspired you to consider a playful, trendy or global approach to commissioning lobby signs in Miami, contact us today to learn more about your options. We gladly visit your location to take in your branding tools and current signage setup. When you prefer a more traditional appeal for your lobby marker, we can help you with that, too.

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Where to Find the Most Affordable Trade Show Displays in Miami

Trade shows are huge marketing opportunities. Case in point is the Miami International Boat Show. As noted by the IFBSO, it spans 92,903 square meters and hosts about 100,000 visitors. With 2,200 exhibitors, this show is the biggest in the market and even surpasses the famous Boot Düsseldorf. Other trade shows cater to different segments of the market. These figures are a wake-up call that trade show displays in Miami must not just be good, they have to be great to stand out!

The First Challenge: Standing Out

Can you afford to join another 2,000 or so exhibitors with outdated, dilapidated or so-so displays? Of course not. That said, when you want to break out of the generic mold, it is wise to avoid the discount exhibit warehouses that offer you setups they have already sold to half a dozen of your closest competitors. Standing out requires customization, which you only get from an experienced, full-service sign shop.

The Second Challenge: Finding the Right Displays

What is hot this year? What is not? Wall box fabric and tube displays are unquestionably in. Canopy tents are ideal while modular displays work well for the exhibitor who will not have much help with the setup. Yesteryear’s minimalist approach of one backdrop, one banner stand, and one table throw is decidedly out of favor. Catch the eye with hanging banners, and augment table throws with tabletop displays. Splashes of color and ample visual stimulation are popular.

Meeting the Challenge: Affordable Trade Show Displays and Superior Graphics that Pop

The Vibrant Sign Studio can help your company to combine savings, customization, relevance and great looks. Brand your business and come equipped with a booth that quickly becomes a showstopper. It all starts with our client consultation. During that time, our experts learn all they can about your display goals, branding tools, and advertising messages that the area is already familiar with.

Next, we tailor a presentation to your needs. This is not a one-size-fits-all approach. Rather, it takes into account the budget you work with, the space at the event that you have secured, and the likely makeup of attendees who will see your presentation. For example, when a standard backdrop will not do, we might suggest the use of a wall box fabric display that brings 3D quality to the mix. When you realize that you have access to an outdoor display area, we work with you to discover the best choice of feather, teardrop or Falcon flag banner stands.

What sets apart our graphic artists from others is the ability to translate your visions, or napkin doodles, into cutting-edge images and subsequent trade show displays in Miami. We use the latest software suites to present you with crisp, detailed and visually enticing graphics that help your brand and product to stand out like never before. Contact us today to learn more about your trade show display options and get started on commissioning your customized booth setup. Then, attend the next trade show with the confidence of knowing that your stand makes a splash.

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Exterior Building Signs in Miami: What Are Your Choices?

There are three distinct reasons for installing exterior building signs in Miami.

Inform consumers of your company’s presence.
Grab the attention of casual passersby and motorists.
Create brand awareness and name recognition by featuring your company’s name, logo, and colors.

What are your options?

Lettering Displays Your Font for Easy Name Recognition

Spelling out your company’s name with letters gets you noticed. The more unusual the front of your venue, the more useful the letter setup becomes. Since each business has its specific marketing needs, we seek to discover the right lettering structure for your company.

Channel letters. Available in lit and dark versions, these products follow the font of your writing and show off size differences in letters. Mount them directly to the wall, to a backboard for a particular color combination, or to a raceway that hides the electronic components of the lighting system.
Dimensional letters. We recommend the use of outdoor-rated sign foam, acrylic, formed plastic or metal. Choose the material based on your budget, the branding message you seek to convey, and the intensity of a dramatic presentation that you desire. Some dimensional letters may be lit while the majority requires external light sources.

Box Cabinets Offer Space for Added Information and Co-branding

Lightbox cabinets allow for the use of an installed light source. The box itself may present with a basic geometric shape or take on the look of your logo. The facing usually displays the company’s name and logo design elements. That said, some of our business clients like the idea of presenting professional affiliations, industry-specific certifications or the availability of products from particular manufacturers. Co-branding in this setting has the added advantage of making you an attractive go-to locale for consumers in search of specific brand names.

Boards Communicate the Atmosphere of Your Company

Routed or sandblasted boards create a distinct impression. For a bed and breakfast, the use of a sandblasted high-density urethane board creates the option of showing off a colorful rendition of your company’s name with a 3D effect. Routed signage adds modern pizzazz. For a playful display, consider the use of a large aluminum board you imprint with your company’s information, selling points and decorative style elements. You frequently see these taking up a narrow portion of the building’s façade right next to the entrance. We recommend placing the company’s name at the top of this board.

Commissioning Your Signs for Buildings in Miami

Discuss your exterior signage needs in Miami with our graphic artists. If you are already sure of what your customers need to see, we can work with your designs. For the business owner who is not yet certain of the building sign that would look best, there is our client consultation. We show you different signage types and discuss customization options. Since we draw up sketches that detail the final look of the product, you have the unique opportunity to see the sign through the eyes of the customer. This process makes it easy to choose the look that is right for you. Contact us today to get started on your project.

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Wall Graphics and Murals for Miami Businesses!

If you could dress up the walls of your office with a surefire eye-catching look, would you do it? What if I told you that you do not have to invest in costly wall art or specialty paint to do it? Wall graphics and murals for Miami businesses are extremely popular, long-lasting, attractive and durable!

Wall Graphics: Ideal for Large Venues

Hospitals, some law firms and plenty of office buildings have one thing in common: long hallways. Take the walls from drab to fab with graphics that augment your branding message. A wall wrap changes the color and texture of the surface, displays the images that you desire and features print to engage the customer or client’s attention. Customize the look to spice up the interior décor or highlight the reasons why the consumer cannot go wrong by doing business with you. Are there doors in the wall? No problem! We can apply the sturdy vinyl product to them, too.

Murals: Art, Informative Graphics or Wayfinding Tools

The mural has come a long way from its initially painted appearance. These days, it features vinyl that displays images and messages. Turn your company’s break room into an oasis or imbue your Miami bakery with the ambiance of a French boulangerie. Whether you have a photo that you took, which would be perfect as the backdrop for your fitness studio, or you have seen a work of art in Italy that could be the ideal wall cover for your investment firm, consider having the image enlarged and placed on a mural. Some companies now add their lobby signs or wayfinding markers into the actual wall mural. This can be done by creating a frame inside the display or by adding the business’s name and logo in an ingenious fashion that integrates it into the scene.

Supplementing the Great Looks of Your Wall Graphics or Murals with Ancillary Products

When you have decided that graphics or murals are the way to go for your space, why not add some more pizzazz and underscore any advertising or branding messages you convey? For example, floor graphics are ideal for the display of your company’s logo. Placed repetitively on the tile or wood floors of your space, your clients or customers cannot help but remember the name and logo of your business. Doing so also provides an excellent co-branding opportunity. For mortgage or insurance brokers, the depiction of major companies’ logos heightens the brokerage’s reputation in the eyes of clients.

Window graphics are another great way of augmenting the look of wall displays. Although these graphics typically display on the windows facing outside, why not apply them instead to glass partitions, interior doors, and similar surfaces? There, they highlight the information your wall graphics present and further support your message. Also, the use of these products can give those behind the glass a bit of privacy, which is sometimes hard to come by in today’s open concept office setups.

If we have inspired you to take a closer look at wall graphics and office wall murals in Miami, FL, why not discuss your ideas with a professional? Our experts can help you put your vision in sketch form, which allows you to take in just how amazing the products can look in your space. Contact us today to get started on your project.

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Car Wraps in Miami! What Are Your Options?

When clients ask us about their options for car wraps in Miami, we usually jokingly ask how much time they have to listen to the answer. In fact, your options are only limited by your imagination. However, since folks really want to know, we have some answers.

Material Option: Start with a Premier Vinyl Brand

The last thing you want to do is create a stunning vehicle wrap and then have it imprinted on a discount vinyl sheet. We proudly use 3M, Oracal, Avery Dennison and Hexis products that are made with the car wrap use in mind. We select among the top-quality vinyl brands the material that is ideally suited for installation on your particular vehicle.

Design Option: What Does Your Wrap Say About You?

What do you want to accomplish with the installation of a wrap?

Change a vehicle’s color. A color change wrap is a product option commonly chosen by the owner of a used car who got a great deal on the vehicle but does not like the color. Knowing that changing the color is a lot cheaper than buying the car in the perfect hue, this client comes to us. Choose from a rainbow of colors or opt for some stylish matte or special effects products.
Fleet wraps. Business owners, who operate a fleet of cars, like to keep the wraps that they select looking identical. Usually, these products feature the company’s colors and the business information on the sides. The companies achieve their marketing and branding goals by having multiple vehicles with the same visual presentation driving in their territories. Occasionally, these pros also commission color change wraps just to have the cars take on the primary company color.
Car wrap. For the entrepreneur who is ready to add mobile advertising to the mix, the full wrap is an ideal marketing tool. The combination of colors, lettering and style elements presents as a fantastic mnemonic device to the consumer. Enhancing name recognition and brand awareness are a snap with this type of presentation.

Product Alternative Option: Partial Wraps

For the company that wants to save money but still take advantage of the eye-grabbing attention a wrapped vehicle demands, the partial wrap is the ultimate solution. We use the color of your vehicle and incorporate it into the wrap design. This is not a situation where your wrap stops short and looks like something is missing. Rather, this clever graphic design alternative meshes the colors and style elements into an appealing presentation that creates an effective marketing option.

How to Buy Car Wraps in Miami

Contact the graphic artists at the Vibrant Sign Studio for a consultation. Bring in any artwork that you already have on file or any sketches that you have doodled along the way to show us what you are envisioning for your vehicle. We take your vision and turn it into a wrap with a wow factor. Of course, if you do not have anything yet, we can start your design from scratch. Contact us today to get started!

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